Cookie Policy — CartFlux
Last updated: May 2026 · Version: 1.0
1. Introduction
This Cookie Policy explains how NOVA CRAFT STUDIO SRL ("CartFlux", "we", "us") uses cookies and similar technologies when you visit the CartFlux platform (www.cartflux.eu) or stores created on the platform.
This policy should be read together with our Privacy Policy, which provides further information about how we process personal data.
2. What are cookies
Cookies are small text files stored on your device (computer, tablet, or mobile phone) when you visit a website. They allow the site to recognize your device and remember certain information about your visit.
Similar technologies include local storage, session storage, and pixels (such as Facebook Pixel or TikTok Pixel), which may also collect information about your browsing activity.
3. How we use cookies
CartFlux uses cookies for the following purposes:
- Ensuring the platform and stores function correctly
- Maintaining authenticated sessions for merchants and customers
- Remembering your cookie consent preferences
- Analyzing platform usage to improve our services (with consent)
- Enabling marketing and conversion tracking configured by merchants (with consent)
4. Types of cookies we use
4.1 Strictly necessary cookies
These cookies are essential for the operation of the platform and cannot be disabled. They do not require your consent under applicable law.
| Cookie / technology | Purpose | Duration |
|---|---|---|
| Session cookies | Authentication and session management | Session |
| Consent preference cookie | Stores your cookie consent choices | 12 months |
| Security cookies | Fraud prevention and platform security | Session / up to 24 hours |
4.2 Analytics cookies
These cookies help us understand how visitors use the platform. They are set only with your consent.
| Provider | Purpose | Duration |
|---|---|---|
| Google Analytics 4 | Traffic analysis, page views, user behavior (anonymized where possible) | Up to 24 months |
4.3 Marketing cookies
These cookies are used to measure advertising effectiveness and personalize ads. On merchant stores, they are configured per store and set only with consent.
| Provider | Purpose | Duration |
|---|---|---|
| Facebook Pixel (Meta) | Conversion tracking, audience building, ad optimization | Up to 90 days |
| TikTok Pixel | Conversion tracking, ad performance measurement | Up to 13 months |
5. Cookies on merchant stores
Stores created on CartFlux may use additional cookies configured by the merchant, including marketing pixels (Facebook, TikTok) and analytics tools. The merchant is responsible for configuring these tools in compliance with applicable law.
When you visit a merchant store, a cookie consent banner is displayed on first visit. You can accept all cookies, reject non-essential cookies, or customize your preferences by category.
6. Legal basis
| Cookie category | Legal basis |
|---|---|
| Strictly necessary | Legitimate interest / performance of contract (no consent required) |
| Analytics | Consent (GDPR Art. 6(1)(a)) |
| Marketing | Consent (GDPR Art. 6(1)(a)) |
7. Managing your cookie preferences
You can manage cookie preferences in the following ways:
- Use the cookie banner displayed on your first visit to accept, reject, or customize categories
- Change your preferences at any time via the cookie settings link in the site footer
- Configure your browser to block or delete cookies (note: blocking strictly necessary cookies may affect platform functionality)
Withdrawing consent for analytics or marketing cookies does not affect the lawfulness of processing based on consent before its withdrawal.
8. Third-party cookies
Some cookies are placed by third-party services integrated into the platform or merchant stores (Google, Meta, TikTok, Stripe, etc.). These providers have their own privacy and cookie policies. We recommend reviewing their documentation for further details on how they process data.
9. Data retention
Cookie retention periods vary by type and provider, as indicated in the tables above. Session cookies are deleted when you close your browser. Persistent cookies remain on your device until they expire or you delete them manually.
10. Your rights
In connection with data collected through cookies, you have the rights described in our Privacy Policy, including the right to access, rectification, erasure, and withdrawal of consent.
To exercise your rights, contact: contact@cartflux.eu
11. Changes to this policy
We may update this Cookie Policy from time to time. Significant changes will be communicated through the platform or by updating the date at the top of this page. We encourage you to review this policy periodically.
12. Contact
NOVA CRAFT STUDIO SRL Bucharest, Sector 1, Strada Pitar Moș Nr. 27
Email: contact@cartflux.eu Website: www.cartflux.eu
This Cookie Policy is governed by applicable Romanian and European legislation on cookies and personal data protection.